Behind the screens of the Experimentation Platform
The story of experimentation at bol.com
From solving customer problems to getting your team to trust and adopt new processes, continuous experimentation is not always easy for team leads.
For example, bol.com tried to introduce a ‘traffic light’ at the return center to speed up the process of returning items to the shop. But they found that it actually took longer as people didn’t fully trust the machine based assessment.
Check out this video in which bol.com’s product managers share their philosophy, thoughts, challenges, and tools they use when experimenting in logistics, customer satisfaction, and development.